To help us with our opening titles, we looked at the opening of Step Brothers to get inspiriation. By listing the order and how they are presented, we can learn what makes an effective opening title sequence for the comedy genre.
Step Brother Titles (in seconds)
3-5 COLUMBIA PICTURES presents. Mainstream institution
6-8 RELATIVITY MEDIA in association with
10-11 APATOW COMPANY/ MOSAIC MEDIA GROUP an...production
12-14 GARY SANCHEZ a...production
15-18 ADAM MCKAY a film by
LONG GAP TO INTRODUCES CHARACTERS
28-29 WILL FARRELL actors name, main
30-32 JOHN C. REILY actors name, main
37-39 RICHARD JENKINS actors name
43-46 MARY STEENBURG actors name
54-56 ADAM SCOTT actors name
100-101 KATHYRN HAHN actors name
103-105 ANDREA SAVAGE ROB RIGGLE 2 actors name
111-114 ALLISON JONES casting
116-119 SUSAN MATHESON costume design
120-123 HAL WILLNER music
After looking at this opening our group was able to create a time line of titles for our own opening. This is our time line. We had to include:
A mainstream institution
A smaller company
Producer x2
Writer
Actors names
Costume
Casting
Music
These are pictures we include on our storyboard. The storyboard was made before we came up with the timeline so some things have been changed due to reflection and feedback from others. This will help us to see when we need to add titles and how long they should be on screen for.
Our Mainstream Instituion name appears at 1 second, and will always come first in a mainstream film. This shot will last 3 seconds. As a group we have decided to add in another shot here of our second company; this will come in at 5 seconds and last for 2 seconds.
This is where the first producing name comes in. It will come in at 8seconds last about 5 seconds, to give enough time to read but also enough to appear on and off screen.
This was going to be when the first actor's name appears but we decided the timings would be uneven if we were to place it here.
The first, main actor's name comes in at 35 seconds. This shows we've left a large gap to let the audience get comfortable with what's going on in the sequence. This lasts for a short 2/3 seconds, as will the rest of the actors names
The next main actor's name comes in at 38 seconds and lasts for only 2/3seconds.
Another main actor's name comes in at 41seconds and lasts 2/3seconds
The last name of the main actors comes in at 44 seconds and lasts for 2/3 seconds.
We were also going to include some titles here int he splitscreen but we decided this would be to much as there was enough going on already.
Instead, we are going to included the costume designers, make-up, casting and music when the characters are coming out of the doors. These shots are all equal and therefore the titles will be the same length as each other.
1st: Costume Designers comes in at 55 and finishes at 57
2nd: Make-up comes in at 58 and finishes at 60
3rd: Casting comes in at 61 and finishes at 63
4th: Music comes in at 64 and finishes at 66
Finally the title of the film will come in at the end. This isn't what happens in normal film openings but throughout the research of different films openings we have found comedy titles often come in at the end of the sequence. At 73 seconds, the main titles comes in and the camera then pans down before the title disapears after 5seconds.
Emily Wallace
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